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Importance of ERP in the Mid Market Segment

Published December 23, 2010

In today's aggressive business environment it is essential to be prepared to face a vast and competitive world. In this time of diminishing global economic situation, the most worried sectors are the small and mid market businesses They are challenged by the requirement of the customer and compliance mandates, effective management of supplier, costs control and finding new customers to grow the business. Relying on internal manual processes have been a serious handicap and more and more organizations have felt the need and are embarking on investing in automation and process enablers.

Most of the mid sized organizations were living with homegrown applications which are non-integrated and on disparate technology architectures. This has resulted in living with redundant technology, loss of support, non availability of critical information at the right time resulting in overall business loss. A lot has changed with the recent emergence of the mid-market segment that has now companies re-looking their processes and procedures, and put in place proper ERP solutions for better, effective and more efficient businesses. For all but the smallest organizations, an ERP (Enterprise Resource Planning) system promises big gains, helping to grow revenue, increase productivity companywide, improve efficiency throughout the enterprise and manage costs. ERP integrates a variety of disparate systems, such as financials, SCM (Supply Chain Management) and CRM, automating time-consuming processes and streamlining operations. With a unified view of cross-company information, executives can ultimately make better decisions about corporate objectives and strategies.

The key drivers of introducing an ERP solution in a midsized company are introduction of industry standard processes which are already embedded in the application, adopting integration across business functions leading to transparency, access to real time information, analytical reporting for business decisions and adopting state of the art technology. Another key reason for the choice of an ERP vis-à-vis a bespoke development is the speed of implementation resulting in achieving a quicker return on investment. The implementation of ERP systems has helped midsized corporations, significantly improve their business metrics by process optimization, improving the entire supply chain process, integration across functionalities and increasing transparency across the organization. The introduction of ERP in any organization has also helped it move up the value chain in terms of market credibility and building the confidence of its stakeholders.

The Drivers to implement ERP in the Mid market segment

  • Introduce efficiency and improvement of its business processes
  • Achieve transparency and availability of data across functions
  • Obtain right Information at right time for effective decision making
  • Improve utilization of human capital and assets
  • Improve financial management
  • Cater to requirements of legislations in financial reporting
  • Streamline the supply chain processes
  • Improve Customer Relationship Management
  • Achieve efficiency in organizational reporting
  • Ensure data security and data scalability
  • Adopt systems that address changing technologies

Investments in ERP implementation for organizations in the mid market segment is a significant decision. Hence the evaluation of an implementation and benefits accrued is a significant factor in the overall success of an implementation.

Netsuite ERP Software - Largest Service Provider For SaaS Model

Netsuite is the biggest ERP software provider in software as a service model. The company initially was named as Netledger but now it provides hosted ERP solutions for mid size and divisions of large companies mainly. The cost of ERP solutions is quite low as compared to other solutions in the market which gets it in easy reach of mid size companies. It has rich functionality in terms of accounting as company initially was providing accounting solutions and can support functioning of large organizations too.

Netsuite provides ERP solution by one integrated software suite, it covers business activities like Financial management, ERP, CRM, Order management, Inventory/Shipping/fulfillment, Material requirement planning and E-commerce. Largely Netsuite ERP solutions are more suitable to fulfill the requirements of mid-size companies but with the latest launch of Netsuite Oneworld solution it has provided solutions for the companies running many divisions and subsidiaries and provides consolidation facilities for financial data. This web based solution works seamlessly to handle multiple business units from one single Netsuite account with different sets of taxation rules, languages and currencies.

Accounting features of Netsuite ERP are very strong and versatile as company leverages its vast past experience of developing accounting systems. Accounts receivables in particular have variety of features which can handle all the activities from availability to shipping and raising invoices easily.

It also provides easy navigation and shifting between roles and number of reports to provide deep analysis of the functioning. The web based solution saves large investment made for IT infrastructure in other on-premise models of ERP solutions, the applications are integrated seamlessly to provide real time transfer of information across the whole organization and saves the data in one single repository. It also supports E-commerce activities which gives users web presence to extend their reach and provide more prompt and dependable services to the existing clients. The CRM solution has all the features to cover customer relationship activities, sales force automation and role based dashboards to executives and management.

Mid size organization leverage facilities provided in the Netsuite ERP at minimum possible cost and without investing in IT infrastructure and going through rigorous implementation process, this feature has given it a clientele of more than half a million. Netsuite ERP is supported by range of partners or vendors with suitable training and tools to customize ERP according to user needs. Netsuite has recently announced some new features to be incorporated in the on-demand ERP these are like advanced billing, advanced budgeting, revenue recognition, allocation, inventory re-ordering, lot tracking and advanced inventory commitment. Time to time additions of new features not only makes it a versatile ERP but also improves its credibility in the market.

Scalability and navigation has been in question since the beginning though financial module provides excellent navigation but other modules lack in similar convenience. The backup facilities of the application are also less dependable as it is supported by the third party. Licensing norms need to be more economical as any user opting for other application does not get any extra benefit and miscellaneous charges charged every month also increase burden on the user.

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